ICORIA 2011

The 10th International Conference on Research in Advertising (ICORIA)

  • City: Berlin
  • Date: June 24 & 25, 2011
  • Chair: Martin Eisend & Tobias Langner

Berlin (photo Wolfgang Scholvien)

The 10th ICORIA will be held in Berlin, on Friday 24 and Saturday 25 June 2011 with a get together on Thursday 23. The ICORIA is an annual conference of the European Advertising Academy (EAA). Every year, over 90 papers on various topics related to advertising and brand communications are presented during the two days of the conference.

Programme

Get together

The get together takes place at the tower of the Frankfurter Tor on Thursday, 6 - 8 pm. You can easily get there by subway. The station is “Frankfurter Tor” (brown line U5), and the tower is at the South-West corner of the crossroads. Continue to view map and read directions.

Newsletter

The issues of the EAA Newsletter that have been sent out for this year’s conference can be found here.

Call for Papers

If you are interested in presenting your work at this conference please submit as soon as possible (but no later than March 15, 2011) a five-page summary of your paper to: papers@icoria.org by March 15, 2011. Please note that all submissions will undergo blind peer review, so papers should be laid out in correct academic style and authors should not be identified in text (a style sheet is provided, see below).

If you have any questions about paper submission or other matters, please contact Martin Eisend at eisend@euv-frankfurt-o.de or Tobias Langner at langner@wiwi.uni-wuppertal.de.

We look forward to receiving your submission and seeing you in Berlin in 2011!

Hotels and Accommodation in Berlin

The 10th International Conference on Research in Advertising will take place at the Hilton Hotel in Berlin. Accommodations can be booked directly at the Hilton Hotel or at an alternative hotel in the centre of Berlin. A special rate has been arranged by the organizing committee with the Hilton Hotel and four alternative hotels. All hotels are in walking distance to the Conference venue at the Hilton Hotel. More information…

Travel Information

How to get to Berlin by air, how to get to the airport, how to get around by metro, and more…

Downloads

Conference sponsors

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